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YouTube is now offering a new demographics section in their Insight analytics for YouTube. Log into YouTube.com, click on “my account” and under Performance and Data Tools, click on YouTube Insight. Once in the insight dashboard, you will see a demographics header. Click on that to see the demographics for each video. The new view breaks down viewers by age broup, gender or a combination of the two. This, YouTube states, should help you get a better understanding of the makeup of your YouTube audience (something you really need if you want to get advertisers and/or sponsors for your shows). For more information, check out YouTube.com |
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About The Author
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Marcelo Lewin Marcelo Lewin, a.k.a. The Digital Media Dude, started The Digital Media Dude in late 2006 as a blog, mainly, to write about new media. Then he created his first podcast, The Digital Media Dude Daily Tip now known as Digital Media Quick Tips which got picked up by iTunes in the Top 25. By late 2007, The Digital Media Dude became officially a network of shows and in early 2008, it was renamed to Pixel Heads Network. With over 15 years of experience in the digital media industry, including gigs with NBC, Walt Disney Imagineering, Toyota and having a couple of "dot com" companies under his belt, he shares his knowledge throughout our shows. He is married with his wife of 15 years and has 2 great sons. His hobbies include photography, videography, new media, technology, great food, great beers and just playing around with his kids. Marcelo Lewin currently hosts 4 shows, blogs and makes presentations about new media all over, produces shows for other companies and is the "Chief Pixel Head" at Pixel Heads Network. |
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