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Posted on 06/25/08 under Content Monetization, Digital Content, Monetization, New Media, News
By Marcelo Lewin NAB 365 is reporting that American Airlines will let their customers test in-flight internet access on two flights beginning today for free (just for the testing period). Once testing is completing, they expect to roll it out throughout all it’s flights within a couple of weeks. American Airlines will charge between $9.95 to $12.95 for it’s service depending on the flight length. They have partnered with Aircell and the revenue will be shared between both companies. American Airlines does not plan on blocking any sites (including pornography). They state that they already have procedures in place for inappropriate materials brought on board (e.g. Magazines and/or DVDs) and that it will be up to flight attendants to enforce those procedures. This is great news for content creators that want to “specialize” on shows for the airlines. You have a captive audience and the success rate can be great if content is created appropriately for viewers on airplanes. |
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About The Author
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Marcelo Lewin General Manager of Pixel Heads Network Director of Marketing & Interactive Media at ProMAX Systems marcelo@pixelheadsnetwork.com Marcelo Lewin, a.k.a. The Digital Media Dude, started The Digital Media Dude in late 2006 as a blog, mainly, to write about new media. He then created his first podcast, The Digital Media Dude Daily Tip now known as Digital Media Quick Tips which got picked up by iTunes in the Top 25. By late 2007, The Digital Media Dude became officially a network of shows and in early 2008, it was renamed to Pixel Heads Network. Pixel Heads Network was acquired by ProMAX Systems in December 2008. With over 15 years of experience in the digital media industry, including gigs with NBC, Walt Disney Imagineering, Toyota and having a couple of "dot com" companies under his belt, he shares his knowledge throughout our shows. He is married with his wife of 16 years and has 2 sons. His hobbies include photography, videography, new media, technology, great food, great beers and just playing around with his kids. Marcelo Lewin currently hosts 3 shows, blogs and makes presentations about new media all over. He is the General Manager of Pixel Heads Network and the Director of Marketing & Interactive Media at ProMAX Systems, Pixel Heads Network's parent company. |

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