What a great conference the Future of TV in Hollywood was. I certainly learned a lot and realized that even the “big guys” are not too sure of it’s future.

I was there covering it for the EXPOzed Show and got some fantastic interviews with great folks from Revision3, YouTube, Electric Farm Entertainment and even the very well known Felicia Day, of The Guild fame. These videos will be posted sometime next week at the EXPOzedShow.com.

You took the very first step and created your podcast. The podcast sounds professional, you have an RSS feed for it, you posted it to your website and even added one of those cool “RSS” feed buttons that people can subscribe to.

But wait, there is one problem, you don’t have that many (or any) subscribers. How come people are not flocking to your podcast and just subscribing to it? The content is professional, it’s what everyone wants hear (or see), but no one is knocking at your door…err…RSS feed! Why?

Marketing! Marketing! Marketing! You need to market your podcast show. It doesn’t matter how great your podcast sounds (or looks) and what great topics you cover, if you don’t market it, they shall not come! So let’s look at some ways you can market your podcast to help grown your audience.

NAB 365 is reporting that American Airlines will let their customers test in-flight internet access on two flights beginning today for free (just for the testing period).

If anyone tells you we are not going through another .com era, tell them about Twitter getting a valuation of $100 million without a business plan (or any way to really monetize their service) and Veoh now getting another $30 million in funding, bringing it’s total funding to a whopping $70 million.

I attended Digital Hollywood (you can check out my coverage by watching the EXPOzed Podcast) and learned a lot about monetizing your content, however, it seems that most people feel the only way to monetize your digital content, that is, your web videos, podcasts, blogs, website content, etc. is to get sponsors and/or advertisers.