Shows


  Sep 2008

 
12

You took the very first step and created your podcast. The podcast sounds professional, you have an RSS feed for it, you posted it to your website and even added one of those cool “RSS” feed buttons that people can subscribe to.

But wait, there is one problem, you don’t have that many (or any) subscribers. How come people are not flocking to your podcast and just subscribing to it? The content is professional, it’s what everyone wants hear (or see), but no one is knocking at your door…err…RSS feed! Why?

Marketing! Marketing! Marketing! You need to market your podcast show. It doesn’t matter how great your podcast sounds (or looks) and what great topics you cover, if you don’t market it, they shall not come! So let’s look at some ways you can market your podcast to help grown your audience.

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  Jun 2008

 
25

NAB 365 is reporting that American Airlines will let their customers test in-flight internet access on two flights beginning today for free (just for the testing period).

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  Jun 2008

 
3

If anyone tells you we are not going through another .com era, tell them about Twitter getting a valuation of $100 million without a business plan (or any way to really monetize their service) and Veoh now getting another $30 million in funding, bringing it’s total funding to a whopping $70 million.

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  May 2008

 
19

I attended Digital Hollywood (you can check out my coverage by watching the EXPOzed Podcast) and learned a lot about monetizing your content, however, it seems that most people feel the only way to monetize your digital content, that is, your web videos, podcasts, blogs, website content, etc. is to get sponsors and/or advertisers.

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